Search
Introducing Impact – the industry’s first data-driven reporting tool
– Live data insights can help brands to improve ROI from event activations by 35%* ... Read full article
There Isn't Just One Virtual Event
One thing common among virtual events is that they take “place” online. After that, virtual and digital events cover a wide range of possibilities and formats, depending on your needs, objectives, audience and budget. ... Read full article
How Canon & 7Communications Agency Leveraged Limelight To Launch The New EOS Camera System in Canada
Canon Canada made it easy & seamless for guests to register for the event, submit payments, choose their shoot location, equipment & receive program info; allowing their guests to have peace of mind that participating in the event would be safe.... Read full article
How companies are adapting to help fight COVID-19
by Limelight
Companies around the world have adapted their operations in the recent fight against coronavirus. Some have completely repurposed their operations to help build the equipment needed to treat the influx of patients with COVID-19. ... Read full article
Build vs. Buy: How to Know When You Should Buy Software Over Building In-House Solutions
How do you tap into modern software technology to grow its revenue? You’ve got two choices: build your own solution in-house, with all the management & upkeep required, or buy a solution from a vendor.... Read full article
How Progressive Brands Approach ROI Measurement
When it comes to experiential marketing ROI, what matters more: intangible brand value or hard numbers? Can you have one without the other?... Read full article
Elements to Keep Your Event On Trend
Looking to make your event stand out from competitors? Employing these five trends shared by EventMB will turn attending your event from a maybe to a must.... Read full article
How to Foster Event App Adoption
The successful personalization of events through Event Mobile Apps is reliant on one factor; adoption from all sides of the event equation. How do you transform downloading your event mobile app from a maybe to a must for attendees? The answer is...... Read full article
How Beacons Power Personalized Events
Whether attending a big trade show or a small conference, no two attendees have the same experience. What tool enables event managers to not only engage participants, but tailor the event to each individuals’ needs?... Read full article
ABA Gets Personal to Deliver the Best Event Experience
How does a trade association that represents over 90% of the professional beauty supply industry in respect to hair and nails connect with participants across Canada? They personalized the experience with Nomadic Uno.... Read full article