Articles in Field Marketing, Tension Fabric and Data Collection/Lead Generation

How Porsche Canada Used Limelight’s Software to Create Safe and Contactless Consumer Experiences

by Limelight

Due to COVID restrictions, Porsche Canada implemented strict safety protocols in accordance with local and provincial guidelines, without compromising on customer experience.... Read full article

How to Be a Model Brand in Times of Crisis

by Steve Randazzo

In a recent blog, we wrote about what the world of experiential marketing might look like in a post-Covid-19 world. In some parts of the world, including parts of the U.S., restrictions are lifting and people are able to gather in person again...... Read full article

Your Virtual Events May Engage - But Are They Profitable?

How much is your event worth? Will your audience pay to attend a virtual or hybrid version? Can you predict breakeven and positive ROI numbers? Read how we developed a virtual event ROI calculator to help one client and download a sample tool.... Read full article

Guarantee ROI to your Virtual Event Sponsors & Exhibitors With These 8 Simple Ideas

by Sophia Duplin

Guarantee ROI by delivering On-Demand Content, Sponsored Segments, Listening to your Audience, Incentives, Microsites, Exclusive Information, Continuing Education & Certifications... Read full article

DEUX REINES AIRSTREAM BOUTIQUE

by Timeless Travel Trailers

The Deux Reines mobile Airstream Boutique is a custom, Fashion Showroom, and Experiential Marketing Vehicle located in California.... Read full article

How companies are adapting to help fight COVID-19

by Limelight

Companies around the world have adapted their operations in the recent fight against coronavirus. Some have completely repurposed their operations to help build the equipment needed to treat the influx of patients with COVID-19. ... Read full article

Guide to Experiential Marketing

by Pro Motion, Inc.

If you are eager to jump on the experiential marketing bandwagon, you will need to understand what experiential marketing is, how your brand can benefit from it, and how you can integrate it into your marketing strategy.... Read full article

Intent Marketing Inside Out - Gain a better understanding of intent marketing

Discover how you can read the signals your customers are sending as they progress through the purchase cycle... Read full article

10 Extremely Creative Experiential Marketing Programs

by Pro Motion, Inc.

Brands must be innovative and creative to attract customers. Pro Motion Experiential Marketing has highlighted 10 great examples of successful creative experiential marketing campaigns. Check out No. 10 - I really love this one!! ... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 2)

by Pro Motion, Inc.

With the start of the new decade, it seems like the perfect time to highlight some outstanding campaigns. In our last post, we highlighted 5 exciting experiential marketing campaigns that made an impression in 2019. Here are 5 more great examples:... Read full article