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OA EXPERIENTIAL LAUNCHES “IMMERSIVE CORE” PROGRAM
IMMERSIVE CORE GIVES BRANDS ACCESS TO SOME OF THE BEST IMMERSIVE CREATORS IN THE US.... Read full article
How to Incorporate the Five Senses into your Booth Experience
Leaving a lasting impression at your trade show booth is important. Here is how our clients appealed to the five senses and increased engagement.... Read full article
Takeaways from 2018: 5 Experiential Marketing Trends to Make Note of Moving into 2019
This past year, we saw a lot of exciting experiential marketing trends that are sure to change the experiential game in the new year ahead. ... Read full article
Engagement First: Why Experiential is the Key to TV & Film Marketing
We describe the history of how film marketing is linked with experiential since the very beginning. ... Read full article
2018 Biz Bash Award Winner
by BizBash
2018 Bizbash Event Style Awards Winner: The Experience by Dell Technologies at SXSW 2018 Best Sustainability/Corporate Social Responsibility Program... Read full article
Event Staffing Executive Insights From President of Productions Plus
President of Productions Plus, Hedy Popson, tells us how the role of the brand ambassador has changed and what brands need to do to stay on trend.... Read full article
Founder of Promotional Modeling Agency Shares Tips for Being Authentic in Today's Economy
by PRNEWSWIRE
In looking at the businesses that are well-known for their authenticity, Runway Waiters found three key behaviors they all had in common. In order to build an authentic brand that people can trust, these three behaviors will be vital.... Read full article
New Research: Experiential EQ
GMR Marketing’s latest research has uncovered an entirely new framework for understanding human emotion in the experiential space—and a deeper, better way for brands to create connections that last. ... Read full article
Top 5 Training Tips for a Successful Demonstration Program
Productions Plus takes training seriously. Here are Productions Plus’s top 5 training tips for a successful demonstration program.... Read full article
What Makes a Great Brand Ambassador?
National event staffing agency Productions Plus shares three qualities they look for in a great brand ambassador, and why this should be important to you.... Read full article