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The Trade Show Program RFP Template
The Trade Show Program RFP Template is best for larger companies who attend multiple shows a year (commonly referred to as a program) and have extensive requirements for their exhibit house. This comprehensive template covers all aspects of business ... Read full article
The Trade Show Program RFP Template
The Trade Show Program RFP Template is best for larger companies who attend multiple shows a year (commonly referred to as a program) and have extensive requirements for their exhibit house. This comprehensive template covers all aspects of business ... Read full article
How Experiential Marketing Can Boost Your Brand During the Holidays
For sales-hungry retailers, brands and advertisers, Christmas is the busiest event on the calendar. Right now, most marketers are gearing their strategies towards holiday-themed events and festive campaigns.... Read full article
The Journey To Exceptional: Time Obsessed
Walk-out music fills the room and the audience exits. Clients exchange hugs and heartfelt congratulations with the production team. It was a great event – well-conceived and beautifully executed. The client-in-charge – exhausted, frazzled, e... Read full article
Microsoft at Best Buy Holiday Leadership Meeting
by ImagiCorps
ImagiCorps was pleased to partner with the Microsoft Evangelism team to design, produce and activate at this year’s Best Buy Holiday Leadership Meeting in Phoenix Arizona. ... Read full article
2018 Biz Bash Award Winner
by BizBash
2018 Bizbash Event Style Awards Winner: The Experience by Dell Technologies at SXSW 2018 Best Sustainability/Corporate Social Responsibility Program... Read full article
On-Demand Staffing and the Gig Economy
With Uber's latest announcement of their on-demand staffing service, and since event staffing is the bread and butter of our business, Hype's CEO & founder weighed in on the subject of on-demand staffing and the gig economy.... Read full article
Experiential Brings the Fire
by Joel Rausch
Traditionally, marketers have mistakenly thought of experiential as just another channel in the marketing mix. This mischaracterization has hurt the way the discipline is discussed, purchased, integrated into other marketing efforts, and measured.... Read full article
4 Ways to Captivate a Trade Show Audience
It’s true: drawing a crowd is a key component of a successful trade show. Attracting the masses is a great way to ensure your message is delivered to many people, but it’s also important to have a plan that gets that message to the right people.... Read full article
An Interview with an Experiential Marketing Vampire
VentureFuel, an incubator of new marketing trends and technologies contracted by VC's and marketers, interviewed Patrick West to see what "experiential marketing" was really all about.... Read full article