Articles in Entertainment Marketing, Photo/Video Activation and Interactive Technologies

Here For You: Virtual Team Building

The COVID-19 pandemic has revolutionized the way teams connect and work. With modern technology, it is easier than ever to stay engaged and connected with your employees remotely.... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 2)

by Steve Randazzo

With the start of the new decade, it seems like the perfect time to highlight some outstanding campaigns. In our last post, we highlighted 5 exciting experiential marketing campaigns that made an impression in 2019. Here are 5 more great examples:... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 1 Of 2)

by Steve Randazzo

Experiential marketing doesn’t look like it’s losing popularity. 91% of consumers say they have more positive feelings about a brand after attending experiences, and 65% of brands report that experiential programs are directly related to sales. ... Read full article

Making an Event Instagrammable

Experiential Marketing already gives a brand the one-up from traditional marketing by giving the consumers the ability to touch, interact and test a product, but by using your experience as content you are creating a new flood of potential viewers. ... Read full article

VideoBooth @ City of Brampton Entrepreneur Centre

VideoBooth is enabling people to connect with their local governements through our technology! ... Read full article

VideoBooth @ WOTS 2019

This summer VideoBooth attended Word on the Street 2019 with the Toronto Public Library Workers Union to speak out about the idea of “staff-less” libraries. ... Read full article

OA EXPERIENTIAL LAUNCHES “IMMERSIVE CORE” PROGRAM

IMMERSIVE CORE GIVES BRANDS ACCESS TO SOME OF THE BEST IMMERSIVE CREATORS IN THE US.... Read full article

How to Incorporate the Five Senses into your Booth Experience

Leaving a lasting impression at your trade show booth is important. Here is how our clients appealed to the five senses and increased engagement.... Read full article

Engagement First: Why Experiential is the Key to TV & Film Marketing

by MC² Knowledge

We describe the history of how film marketing is linked with experiential since the very beginning. ... Read full article

Takeaways from 2018: 5 Experiential Marketing Trends to Make Note of Moving into 2019

by MC² Knowledge

This past year, we saw a lot of exciting experiential marketing trends that are sure to change the experiential game in the new year ahead. ... Read full article