Articles in Entertainment Marketing, Mobile Marketing (Vehicle), Photo/Video Activation and Museums

How To Measure the ROI from B2B Roadshow Tours

by Steve Randazzo

Are you Getting Enough Results from Your Marketing Budget? Regardless of your current marketing strategy, it is imperative to measure, measure, measure.  Not only measure, but compare your spend and your results to other brands in your industry. ... Read full article

How To Plan a SUCCESSFUL B2B Mobile Roadshow Event

by Steve Randazzo

In 2019, the event roadshow was one of the largest B2B marketing trends. It has become the go-to solution for B2B companies because it provides the opportunity to get face to face with customers in an open welcoming environment. ... Read full article

Here For You: Virtual Team Building

The COVID-19 pandemic has revolutionized the way teams connect and work. With modern technology, it is easier than ever to stay engaged and connected with your employees remotely.... Read full article

Tips for Planning a Successful Mobile Marketing Tour

Mobile marketing tours can be incredibly lucrative business strategies for companies across a variety of industries. As with any marketing event, however, they require a significant amount of planning and preparation to be truly successful. ... Read full article

10 Extremely Creative Experiential Marketing Programs

by Steve Randazzo

Brands must be innovative and creative to attract customers. Pro Motion Experiential Marketing has highlighted 10 great examples of successful creative experiential marketing campaigns. Check out No. 10 - I really love this one!! ... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 2)

by Steve Randazzo

With the start of the new decade, it seems like the perfect time to highlight some outstanding campaigns. In our last post, we highlighted 5 exciting experiential marketing campaigns that made an impression in 2019. Here are 5 more great examples:... Read full article

What Are The 10 Best Experiential Marketing Campaigns Of 2019? (Part 1 Of 2)

by Steve Randazzo

Experiential marketing doesn’t look like it’s losing popularity. 91% of consumers say they have more positive feelings about a brand after attending experiences, and 65% of brands report that experiential programs are directly related to sales. ... Read full article

How Long-Term Partnership Benefits Exhibit Concepts’ Museum Clients

There are advantages to sticking with one exhibit house rather than going to bid. Here's how long-term partnership benefits Exhibit Concepts' clients. ... Read full article

How to Get the Best Responses from a Museum Exhibit Fabricator in an RFP

Is your museum seeking competitive bids for an exhibit? Here's how to craft an RFP that will garner the best responses from exhibit fabrication companies.... Read full article

The Benefits of Practical Creativity

by Steve Randazzo

Do you ever find yourself looking at lists like these and thinking, “my brand will never have the budget or technology to compete with those stunts”?  You do have the budget, learn more about practical creativity and experiential marketing.... Read full article