Articles in Point of Purchase (POP)/Point of Sale (POS) Displays and Virtual Events

Fluke T6 Tester - Point of Purchase Display

by ImagiCorps

Fluke relied once again on ImagiCorps to design and build a point of purchase display to showcase their new product. This test device measures both AC current and AC voltage in a wire without making contact or requiring a clamp around the wire.... Read full article

Get caught up on the big trends of 2017

From secret spaces to empathy VR, explore the top experiential marketing trends of 2017.... Read full article

Cramer Named a Top Event Agency by Event Marketer

Introducing the 2017 Event Marketer It List. For the past 15 years, the editorial team at Event Marketer magazine has published their industry-loved It List.... Read full article

The Four Big Themes at Event Marketer's 2017 Experiential Marketing Summit

Experiential Marketing is going backward and forward at the same time. How so? Dig into our takeaways from EMS17.... Read full article

Live Social Video: An Inevitable Marketing Channel

Although the idea of live video streaming is far from new, integrating the medium with live experiences, social media, and mobile devices pushes it to the forefront of marketing.... Read full article

PUMA & Cramer Change the Game with Experiential Shoe Packaging

BOSTON, March 29, 2017 /PRNewswire/ -- In early 2017, PUMA launched a loyalty program to recruit and reward their next generation of PUMA soccer players. To mark the launch of the program, and to welcome their newest members, PUMA and experience...... Read full article

The 2017 Event Technology Landscape Has Arrived

Discover the latest and best in event technology for your 2017... Read full article

EventTech 2016's Five Big Themes and the Single Question That Blew Everyone's Minds

The must know takeaways and talking points from this year's EventTech conference by Event Marketer.... Read full article

Snapchat's Perfectly Executed Pop-Ups and Why "Spectacles" Won in a Way Google Glass Couldn't

Snapchat's foray into the hardware space with "Spectacles" is proving buzz-worthy and harkens back to a time when screens didn't get between us and life.... Read full article

From Big Trends to Deep Dives, Here’s What Cramer Presented at EventTech 2016.

Across the three-day conference, EventTech 2016 showcased the latest technologies, newest trends, top best practices, and biggest case studies. Our team was proud to join the conference creators, Event Marketer magazine, and take the stage for two...... Read full article