Pokémon Go or Pokémon No? – Why Augmented Reality Matters


Launched just a few weeks ago, Pokémon GO has captivated gamers worldwide – 21 million each day, to be exact. Use of the new gaming app, with its simple, yet competitive nature, nostalgic appeal, and creative use of augmented reality technology, now exceeds the number of users on Twitter alone.

Its overnight success and rapid adoption has brought augmented reality technology to the masses and marked a major milestone in mobile gaming and digital marketing.

Head to our website to read more about brands such as McDonald’s, Comi-Con and even Hillary Clinton getting in on the action.

311 W Walton St.
Illinois, Illinois 60610
United States

311 W Walton St.
Illinois, Illinois 60610
United States

August 23, 2016

By Claire Holland