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How a Strong Discovery Process Delivered “Thrilling” Booth Design
When Exhibit Concepts began working with LG on a new trade show booth, a strong discovery process led to a unique design for the AHR Expo.... Read full article
Featured Resource - Trade Shows: Renting vs. Buying
Trade Shows: Renting vs. BuyingRenting, buying, or a combination of both: you have options for your next trade show. This infographic will help you decide the best approach for your unique situation.... Read full article
REPORT: Future-Proofing the Sports Fan Experience
This new experiential research uncovers what today's younger fans are already seeking and what sponsors and teams will need to provide more of to stay competitive. ... Read full article
VideoBooth @ RootsTech 2018
VideoBooth technology is allowing Ancestry to quickly and effectivly survey participants and gather video feedback... Read full article
Top 5 Trade Show Trends for 2018
It often feels like the only constant in the face-to-face marketing industry is that it’s continuously evolving. New design trends, innovative use of materials, technology advances-it is challenging to stay on top of the latest innovations. ... Read full article
New Research: Experiential EQ
GMR Marketing’s latest research has uncovered an entirely new framework for understanding human emotion in the experiential space—and a deeper, better way for brands to create connections that last. ... Read full article
Welcome to Expand International
Expand International is the leading manufacturer of portable event displays.... Read full article
The Agency Guide to: EVENT DISPLAYS + EXHIBITS
Event agency creative directors are changing how they use exhibits and displays. ... Read full article
The Importance of Face to Face Training
At Hype, we understand the importance of training our staff to their full potential. Although it may seem more efficient and easy to schedule a training call or video conference, nothing compares to a face to face training.... Read full article
Experiential Events: Creating Connections On-site
Here at Hype, we understand that successful event staffing requires more than just a fancy app – it takes human connection.... Read full article