Articles in Exhibits: Truss Systems, Millennial Marketing, Flooring, Advertising Agencies and Survey Tools

Nine Experiential Predictions for 2019

Some thoughts on things that will impact the experiential marketing scene in 2019... Read full article

Engagement First: Why Experiential is the Key to TV & Film Marketing

by MC² Knowledge

We describe the history of how film marketing is linked with experiential since the very beginning. ... Read full article

From Start to Finish: What to Expect When Working With an Event Marketing Agency

by MC² Knowledge

This is what you should expect when working with experiential agency partners. ... Read full article

An Interview with an Experiential Marketing Vampire

VentureFuel, an incubator of new marketing trends and technologies contracted by VC's and marketers, interviewed Patrick West to see what "experiential marketing" was really all about.... Read full article

Featured Resource - Trade Shows: Renting vs. Buying

Trade Shows: Renting vs. BuyingRenting, buying, or a combination of both: you have options for your next trade show. This infographic will help you decide the best approach for your unique situation.... Read full article

REPORT: Future-Proofing the Sports Fan Experience

This new experiential research uncovers what today's younger fans are already seeking and what sponsors and teams will need to provide more of to stay competitive. ... Read full article

VideoBooth @ RootsTech 2018

VideoBooth technology is allowing Ancestry to quickly and effectivly survey participants and gather video feedback... Read full article

New Research: Experiential EQ

GMR Marketing’s latest research has uncovered an entirely new framework for understanding human emotion in the experiential space—and a deeper, better way for brands to create connections that last. ... Read full article

New 3D CNC Foam Technology Changes the Game in Event Marketing

by Mike Dudek

Britten's recent investment in Foam3D™ has given current and prospective clients a new way to advertise. Foam CNC carving technology allows you to turn a drawing or photo into a foam replica of any size or detail. ... Read full article

How a Donation Led to the Ultimate Moonwalk

As a kid, did you ever want to walk on the moon? Maybe you still dream of going into space one day. Thanks to a donation, a lucky group of second graders at St. Albert the Great School in Kettering, Ohio step foot on the moon every time they walk...... Read full article