Mirrorball is an NYC-based marketing and experience design agency. We strive to enhance the way brands participate in our lives. Our team of strategists, creatives, and producers share a passion for contributing to and impacting popular culture. Our immersive concepts are steeped in cultural relevance and authenticity, helping brands develop deeper relationships with consumers. Utilizing a proprietary framework of neuroscience, behavioral psychology, and anthropology, our ideas deliver unique narratives that evoke intense emotions resulting in long-lasting, positive memories. It is these powerful emotions and memories that can build or shift brand sentiment and move people at their core. For over 15 years world-class brands including Perrier, Dos Equis, The NBA, Jack Daniel’s, Pepsi, L’Oreal, TBS, and Harley-Davidson have relied on our boundless thinking to create new opportunities to better connect with the people their businesses touch.

Client Experience 

• Heineken USA • L’Oréal Paris USA • Harley-Davidson Motor Company • Nestlé Waters • PepsiCo • Beam Brands • Campari Brands • Bayer HealthCare

Competencies Include 

Consumer Insights, Content Creation, Brand Strategy, Live Experience, Creative Development, Social Media, Advertising, Experience Design, Engagement Strategy, Immersive Theater, Cultural Insights, IRL & Digital Integration, Architecture & Design , Production Management, Thought Leadership, Sentiment Shift Mapping, Narrative Development, Cultural Consulting, Emotional Memory Design, and Engineering & Architectural Production

Visit our website for case studies and current Mirrorball news at www.mirrorball.com 


134 West 25th Street
7th floor
New York, New York 10001
United States